PremiumHome / BusinessUpdatedChris KeallTechnology Editor/Senior Business Writer·NZ Herald·20 Jul, 2026 05:00 PM4 mins to readTracksuit co-founder Connor Archbold. Photo / Dean PurcellTracksuit co-founder Connor Archbold. Photo / Dean PurcellBrand-tracking firm Tracksuit has used some of its $42 million war chest to buy Hall, a Sydney-based start-up that says it can help people “understand and measure how your business and website appear in the millions of questions people are asking AI”.Terms weren’t disclosed. Hall AdvertisementAdvertise with NZME.
Tracksuit buys AI visibility tracking start-up Hall as market shifts
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