How one negative google review led to the New Bedford Whaling museum to go viral
AI Summary
The New Bedford Whaling Museum turned a negative Google review into a viral marketing success by creating merchandise featuring the critic's harsh words. This clever twist not only turned a potential PR disaster into a buzz-worthy event but also drew significant attention to the museum, boosting its visibility and visitor numbers. The incident highlights how businesses can creatively respond to criticism to engage the public and enhance their brand image.
Original Source
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