Thank You, Google. Trivago Expects EU Tailwind

Thank You, Google. Trivago Expects EU Tailwind

Skift Take A more even playing field for Trivago and Google's online competitors in Europe at long last? As the saying goes, the devil will be in the details. Trivago CEO Johannes Thomas said the changes Google is being forced to make in its European hotel search results could be a structural, long-term tailwind. Thomas, speaking during Trivago's second-quarter earnings announcement Tuesday, cited the European Commission decision in July to fine Google's parent company, Alphabet, €460 million (approximately $525 million) for illegally using its search dominance to engage in "self-preferencing" of its own services. It's a practice that directly affected Trivago and the broader travel sector, and Trivago also filed a complaint in May. Thomas said Trivago has seen Goo

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