'Sudeste cresceu nas costas do Nordeste por d�cadas, agora � a nossa vez', diz ex-J.Mac�do, que investe no sert�o do Cear�

Amarílio Macêdo, a veteran of the flour milling industry and head of the J.Macêdo conglomerate, is now shifting his focus from his long-established business in the Southeast to revitalizing his home region in the Northeast. After decades of the Southeast dominating economic growth, Macêdo aims to boost development in the sertão of Ceará by investing in a new export processing zone. This move signifies a potential regional economic shift, as Macêdo leverages his accumulated wealth to support local infrastructure and job creation, aiming to bring economic opportunities back to his roots.