Popeyes Is Riding the GTA 6 Hype With a New 'Spice City' Chicken Sandwich

Popeyes has unveiled its new "Spice City" chicken sandwich, which is the restaurant's attempt to ride the hype wave for GTA 6.Popeyes has confirmed that the Spice City chicken sandwich will be available in participating stores on November 19, the same day as Rockstar's highly anticipated release. The fast food chain said this new menu item is meant to "pay homage" to a sandwich in-game (it's unclear what in-game sandwich they are referring to, but there are drive-thrus and restaurants in GTA 6). The sandwich includes two crispy chicken breast fillets stacked between a buttery, toasted brioche bun, topped with pickles and your choice of spicy or regular mayo. It'll set you back $6 (prices vary by location) and will be available from November 19 through November 22.GTA 6 Launch ScreenshotsA big part of this news is that the sandwich will be available for delivery through the Popeyes app and other food delivery services, so you don't have to leave your house or worry about cooking when GTA 6 releases."It’s been reported that a lot of fans will be calling in sick and are clearing their calendars to disappear into the sunniest, most chaotic open world in gaming," reads a Popeyes press release. "Popeyes has the perfect getaway meal and we wanted to let you know now so you can plan ahead."It's just one of many ways the entire world seems to be getting on board with GTA 6. In addition to a wide-ranging marketing campaign from Rockstar itself, other companies have been attaching themselves to the hype train in unofficial ways. Logitech announced that it will be giving employees the day off for video game releases going forward and will be hosting a special live-streamed event on November 19 to celebrate this perk.Spectrum and Xfinity are also offering free internet upgrades to allow customers the chance to download GTA 6 faster. It's clear that this has become a major, global event, and companies seem to be helping advertise GTA 6 at no cost to Rockstar. Xbox and PlayStation confirmed that GTA 6 is the most pre-ordered game in both of their respective histories, highlighting the extreme hype for the title. Those who have pre-ordered GTA 6 can pre-load the game now, and they will likely want to because the game is massive. Rockstar also confirmed that GTA 6 will run at 30fps, but will have a few enhancements for PS5 Pro users. The news came as a bit of a disappointment for some fans who were hoping for a higher frame rate, but there is hope that maybe a potential PC or PS6 port could unlock better performance later down the line.Cade Onder is a freelancer for IGN's news team. He covers all things entertainment, including gaming, film, and more. You can find him on Twitter @Cade_Onder.