In this bonus episode, Jason interviews former Apple SVP of Retail Ron Johnson about why Steve Jobs wanted to get into retail, understanding what Apple’s brand represents, the customer-service model of the Apple Store, and much more. https://www.podtrac.com/pts/redirect.mp3/traffic.libsyn.com/c618dbf7-ef81-4bb3-af4f-8b75adc4d405/dica12.mp3
(Podcast) Designed in California 12: Ron Johnson and the Genius of the Apple Store
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