Minted spent two decades building an artist-led business. Now it’s experimenting with letting AI in

After two decades of focusing on original designs by artists, Minted is venturing into a new territory by experimenting with AI to add custom elements to customer orders. This move reflects a broader trend of integrating advanced technology into creative industries to enhance personalization and innovation. By leveraging AI, Minted aims to expand its customization options while maintaining the artistic integrity that has long been its hallmark. This shift could set a precedent for how other artist-led businesses adapt to technological advancements.