Is Tinder’s owner buying Sniffies? What Match Group’s investment means for the gay cruising platform

The parent company of Hinge and Tinder is courting a potential new addition to its roster. Match Group on Monday announced a $100 million investment in Sniffies, a map-based cruising platform for queer men.  As part of the investment, Sniffies will continue to be led by founder and CEO Blake Gallagher, the company said. “From the first conversations with the Match Group team, we knew they understood what makes Sniffies different. This partnership is about supporting that, not redefin...