inDrive unveils KieKie as Chief Wahala Officer

inDrive has appointed KieKie, a popular character from its social media campaigns, as its Chief Wahala Officer. This move comes after a massive response to the campaign that drew over 450 applications from Nigerians. The appointment highlights inDrive's effort to engage its audience more deeply through relatable and humorous content, aiming to reduce the stress and frustration often associated with daily commutes. This decision underscores the brand's commitment to addressing the everyday challenges of Nigerians in a light-hearted yet impactful way.