Ceramic Case Could Return With Apple Watch Series 12

Apple is planning to reintroduce its striking ceramic Apple Watch casing as soon as this year, Bloomberg's Mark Gurman reports. Writing in his "Power On" newsletter, Gurman explained that the ceramic case option is expected to return either this year or in 2027. Apple first introduced a ceramic Apple Watch Edition with the Series 2 in September 2016, replacing the original gold Edition model and bringing the line's price down from thousands of dollars to a comparatively modest $1,249. The white ceramic finish, made from a compressed zirconia and alumina powder polished with a diamond slurry, was marketed as being four times as hard as stainless steel. Apple expanded the material a year later with a gray ceramic option alongside the Series 3, but the Edition line disappeared entirely for the Series 4 in 2018, with Apple dropping ceramic and offering no high-end case option at all that year. The white ceramic finish returned for the Series 5 in 2019 alongside an all-new titanium option, before Apple discontinued it for good when the Series 6 launched in 2020. The material has been absent from the Apple Watch lineup for six years since. It has since become one of the more sought after finishes among collectors on the resale market. Beyond the reintroduction of the ceramic casing option, the upcoming Apple Watch Series 12 and Apple Watch Ultra 4 will apparently continue "the trend of modest upgrades," with "under-the-hood improvements" including a meaningful increase in performance. This likely refers to the introduction of a new chip. The previous two Apple Watch generations have featured the same S10 chip, which is effectively unchanged from the previous S9 chip introduced in 2023. Gurman added that this year's new Apple Watch models will also offer new color and band options, alongside a number of new health and fitness-related upgrades. The Apple Watch Series 12 and Apple Watch Ultra 4 are expected to be introduced alongside the iPhone 18 Pro, ‌iPhone 18 Pro‌ Max, and first foldable iPhone next month. Popular StoriesApple Watch Accounts for 90% of AI Smartwatch ShipmentsApple accounted for roughly 90% of all Edge AI-capable smartwatch shipments in the first quarter of 2026, according to new data from Counterpoint Research. That dominance came as Edge AI penetration across the broader smartwatch market grew 70% year-over-year, reaching 25% in the first quarter of 2026, according to Counterpoint's Global Smartwatch Shipments Tracker. "Edge AI" refers to...EU Drops Battery Removal Requirement for Apple Watch and AirPodsThe European Commission yesterday adopted new exemptions to its Batteries Regulation that free the Apple Watch and AirPods from having to offer user-removable and replaceable batteries. The EU's Batteries Regulation generally requires consumer products sold in the region to let users swap out their own batteries, a push meant to keep devices in use longer and make it easier to recover...Apple Watch Series 12 Launching in September With These New FeaturesWith the Apple Watch Series 12 now just two months away, we have created a recap of rumored new features, with some more likely than others. Below, we have outlined everything rumored so far for the Apple Watch Series 12. More Likely New Chip After One-Year Hiatus While the Apple Watch Series 11, Apple Watch Ultra 3, and Apple Watch SE 3 all contain the same S10 chip as the previous...