YouTube details NFL Sunday Ticket pricing & availability for 2026 season, including a 50% discount

YouTube is starting its fourth season as the home of NFL Sunday Ticket and, ahead of Week 1 games, an overview of availability and pricing has been detailed, including a big discount for new customers. For the 2026-2027 season, NFL Sunday Ticket on YouTube TV will start at $240/year. That’s thanks to a big discount YouTube is running, but it’s only available for new subscribers. For those eligible, it’s a discount of up to 50%. For existing customers, the costs are $378/year through YouTube TV (in addition to monthly subscription costs) or $480/year through YouTube Primetime Channels. You can sign up via YouTube’s Sunday Ticket website. NFL Sunday Ticket packages at YouTube On a support page and through a thread on Reddit, Google details what games are and are not available through NFL Sunday Ticket on YouTube this year, and where you can watch those other games. It breaks down to: Thursday Night Football: Not available on YouTube/YouTube TV Sunday Afternoon Games: Out-of-market via Sunday Ticket, in-market via CBS or Fox on YouTube TV, in-market via Paramount+ or Fox One on YouTube Sunday Night Football: NBC via YouTube TV, Peacock via YouTube Monday Night Football: ABC/ESPN via YouTube TV, not available on YouTube NFL Sunday Ticket also does not include preseason or postseason games, as well as some regular season games such as Thanksgiving Day games. For Week 1 games being played on September 13, YouTube details what games will be broadcast via CBS and Fox and, as such, are not on Sunday Ticket if you live within the local region. So, as an example: If you live in Buffalo, NY, CBS will be broadcasting the Bills at Texans game, which will not be available via Sunday Ticket, but that game will be on Sunday Ticket if you live in Washington, DC. More on YouTube: YouTube overhauls its app-to-TV experience, shared Wi-Fi network no longer required YouTube TV officially launches fully custom multiview – here’s where it doesn’t work YouTube Premium is getting another price hike for some users all around the world Follow Ben: Twitter/X, Threads, Bluesky, and Instagram FTC: We use income earning auto affiliate links. More.