WNBA Media Rights Average Annual Value Jumps 6.5 Times To $281M
The WNBA has grown its media rights package to $3.1 billion over 11 years across seven broadcast and streaming partners, a source familiar with the deals confirmed to Front Office Sports. The average annual value of $281 million represents a 6.5 times increase over the prior deal's $43 million annual figure. The expanded partnership includes Disney (ABC/ESPN), NBCUniversal (NBC/Peacock), Amazon (Prime Video), Paramount (CBS), Scripps (ION), USA Sports (USA Network), and NBA TV. The WNBA generat...
Original Source
Read the full article at Basketball →KhanList aggregates and links to publicly available news content. We do not host full articles from third-party sources. Always verify important information with original sources.