Why giant homebuilders are sticking with Sun Belt growth markets despite housing market weakness

Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. While many growth markets in Texas and Florida have seen some of the biggest power shifts toward homebuyers since the Pandemic Housing Boom fizzled out, Beazer Homes CEO Allan Merrill acknowledged at ResiDay 2025 last November that Beazer Homes—America’s 23rd-largest homebuilder—doesn’t plan to chase the relatively tighter housing markets in the Northeast and Midwest. Instead...