This fragrance brand ditched fossil fuels to reinvent perfume

This fragrance brand ditched fossil fuels to reinvent perfume

The top note in a new perfume called Miami Split comes from an unexpected place: a banana processing plant in Ecuador. The fragrance is extracted from banana-scented water, a byproduct of washing fruit, that was previously thrown away.It’s one of the unusual ingredients sourced by Abel Fragrance, a company that avoids using any fossil fuels in its products. Instead, it is looking to biotech to make natural fragrances. Right now, petrochemicals are the status quo in the industry.“Almost all fragr...

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