This CEO doubled luxury watch sales to women. Now she’s using that experience to reinvigorate legacy beauty brands

Ginny Wright, CEO of beauty conglomerate Orveon Global—owner of BareMinerals and Laura Mercier—is no stranger to the beauty business. She spent much of her career rising through the ranks of L’Oreal, eventually becoming president of legacy skincare brand Kiehl’s. Then, in 2021, she pivoted to work in luxury as one of the few female CEOs in the luxury watch business when she took the helm of Audemars Piguet Americas. During her tenure, she prioritized marketing to women, raising the percentag...