The most successful real estate investors think like CEOs

For many real estate investors, the journey starts with an opportunity: an inherited property, a smart purchase, a long-term bet on appreciation or cash flow. Then another opportunity follows. And before long, what began as a single investment becomes something more meaningful. I’ve seen this evolution up close. As the cofounder and CEO of a property management software company, I’ve worked with thousands of independent rental owners over the past decade. What stands out is how the role of a...