The Joker of San Fermín: A villain at the Running of the Bulls

A US citizen dressed as Batman caused a stir at the Running of the Bulls in Pamplona by attempting to film himself during the event, despite strict rules against using cellphones. This incident highlights a broader trend of individuals seeking social media fame at the festival, often at the expense of safety and tradition. The festival organizers are likely to face challenges in maintaining their rules as more people try to outdo each other for online attention. This clash between tradition and modern social media culture raises questions about the future of such iconic events.