The internet's latest obsession: The end of the world

Social media is abuzz with doomsday predictions that are causing a frenzy of last-minute prepping for the apocalypse. This trend is driven by an underlying anxiety about global issues like potential wars, AI, and financial instability. Experts like Michael Mills from the University of Kent explain that such fears are not new but are amplified by the current climate of uncertainty. While the likelihood of an immediate societal collapse is low, this collective paranoia highlights broader societal anxieties and the power of social media to shape collective behavior.