The experience economy is heading into . . . a nuclear missile silo?

The repurposed Twistflower Nuclear Missile Silo in Roswell, New Mexico, is set to host a unique three-day festival called Atomika this November, transforming Cold War history into a platform for immersive art, deep inquiry, and powerful music. This event brings together scientists, artists, and explorers, marking a fascinating shift from its original military purpose to a space for cultural and intellectual exploration. The festival highlights how abandoned infrastructure can be creatively repurposed, offering a fresh perspective on the intersection of art, science, and history.