The Elizabeth Holmes bump is real

Elizabeth Holmes remains behind bars in Texas. Justin Sullivan/Getty Images The new smash-hit documentary about disgraced biotech founder Elizabeth Holmes is fueling a fresh wave of fascination with the saga surrounding one of Silicon Valley's biggest scandals.Nathan Fielder and Lance Oppenheim's film, "You Can See Everything," follows Holmes, the ex-CEO of blood-testing startup Theranos, in the weeks before she began her 11-year prison sentence for defrauding investors.Ahead of the October 16 release of the nearly three-hour documentary, viewers flocked to Hulu's 2022 miniseries, "The Dropout," in which actor Amanda Seyfried starred as Holmes.Streaming hours for the Hulu original show skyrocketed 186% in September over August and then surged 92% the week of "You Can See Everything's" release compared to the week prior, a spokesperson for Disney, which owns Hulu, said.The eight-episode series, also available on Disney+, has been streamed for over 2 million hours since September, the spokesperson said.The renewed spotlight on the rise and fall of Holmes' Theranos is also driving listeners back to ABC News' "The Dropout" — the true crime podcast on which Hulu's drama was based.Plays of "The Dropout" podcast across Spotify and Apple climbed nearly 400% the week the "You Can See Everything" teaser trailer was released, from September 7 to September 13, according to data from ABC News provided by the Disney spokesperson.Listenership was up more than 900% over the new film's release weekend and has continued to soar, the spokesperson said, adding that Tuesday saw the highest number of plays in a single day since "You Can See Everything" was announced.A Spotify spokesperson told Business Insider that Wednesday marked the "The Dropout" podcast's biggest streaming day on the platform since the documentary's release, with a 305% uptick in US listeners compared to the average listening volume over the prior 30 days. The audiobook of "Bad Blood: Secrets and Lies in a Silicon Valley Startup," by journalist John Carreyrou, has also drawn a wave of new listeners. Carreyrou's reporting for The Wall Street Journal exposed Theranos' flawed blood testing devices.According to the Spotify spokesperson, Carreyrou's audiobook saw its biggest spike Thursday, with a 560% jump in US listeners.The book sat at No. 6 on Amazon's best seller list for business and money as of Friday.In January 2022, following a nearly four-month trial, Holmes was convicted of four federal counts of conspiracy and wire fraud in connection with a scheme to dupe investors in Theranos out of hundreds of millions of dollars.Holmes reported to a minimum-security women's prison camp in Texas on May 30, 2023, after being handed an 11-year-and-three-month sentence.The onetime Silicon Valley darling repeatedly claimed Theranos — once valued at $9 billion — had developed a revolutionary blood analyzer capable of running hundreds of tests with only a few drops of blood from a finger. Read next Business Insider tells the innovative stories you want to know Business Insider tells the innovative stories you want to know Business Insider tells the innovative stories you want to know Business Insider tells the innovative stories you want to know Natalie is a senior reporter on Business Insider's Business News team covering the AI and data center boom.She was previously on BI's Legal Affairs team, where she handled major cases coming out of state and federal court, as well as bankruptcy. Her coverage often focused on stories at the intersection of law, business, politics, and technology. Natalie has covered Donald Trump’s criminal and civil cases, the wave of lawsuits against the second Trump administration, the indictment and criminal trial of Sean “Diddy” Combs, the shooting death of UnitedHealthcare CEO Brian Thompson, and the legal battles facing Elon Musk and his companies. Natalie came to Business Insider in June 2021 as a breaking news reporter, focusing on the most interesting angles on the day's trending news. Natalie largely drove BI’s coverage around the fatal “Rust” shooting involving Alec Baldwin and the disappearance and murder of Gabby Petito.Prior to joining BI, Natalie worked for the New York Post, the New York Daily News, and The Brooklyn Paper. She has an extensive background covering crime and courts. During her more than 12-year journalism career, she did a stint covering the police beat out of the New York Police Department's headquarters. Natalie, a Brooklyn native, graduated from Brooklyn College in 2012 with a degree in journalism. Tech Fraud