Swatch Royal Pop frenzy is mad, says DAN HATFIELD... there's online listings of £16,000 for a £335 pocket watch!

Swatch Royal Pop frenzy is mad, says DAN HATFIELD... there's online listings of £16,000 for a £335 pocket watch!

The new Swatch x Audemars Piguet 'Royal Pop' collaboration has become the most talked about collectibles of 2026.

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