Steam sales reportedly topped $11 billion during H1 2026 due to shifting trends — staggering growth driven by influx of Chinese players and booming legacy catalogues

Steam sales reportedly topped $11 billion during H1 2026 due to shifting trends — staggering growth driven by influx of Chinese players and booming legacy catalogues

Steam had a record-breaking first half of 2026, earning an estimated $11.1 billion, driven by a surge in Chinese players and strong sales of legacy titles. This figure surpasses even the pandemic-inflated revenues of 2020, marking one of the platform's best performance periods. The growth underscores a significant shift in the gaming market, highlighting the importance of international markets and classic games in driving revenue.

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