Scoop: How LIV Golf plans to stay alive

Scoop: How LIV Golf plans to stay alive

LIV Golf is better known for its financial banking than for its product, but now is asking investors for a chance to flip the script.Driving the news: Axios has learned that the league, which recently lost the support of Saudi Arabia's Public Investment Fund, will seek to raise up to $250 million from new investors.Catch up quick: LIV was launched in 2022 by Saudi PIF as a less stodgy rival to the PGA Tour, with which it eventually would try but fail to merge.For Saudi PIF, a new pro golf league...

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