RICHARD EDEN: Ads for BBC doctor's blood test company are banned

BBC Breakfast viewers trust him as the show’s resident doctor and his Feel Better, Live More podcast is a hit, but Rangan Chatterjee stands accused of deceiving the public.I can disclose that a watchdog has ruled his blood-testing venture misled consumers with advertisements suggesting its tests could diagnose or prevent diseases including Alzheimer’s.The Advertising Standards Authority (ASA) has banned the adverts after finding the firm failed to back up the claims.Chatterjee promoted Do Health, which advertises a £249 annual subscription for blood tests and personalised lifestyle coaching, on his Facebook and LinkedIn accounts.The ASA said: ‘We had not seen evidence to substantiate that Do Health’s blood tests could diagnose, prevent or otherwise address conditions such as type 2 diabetes or Alzheimer’s disease.’It added: ‘Therefore, because we had not seen any evidence to substantiate that Do Health’s blood tests could prevent and diagnose medical conditions such as those named in the ads, we concluded the ads were misleading.’ The Advertising Standards Authority (ASA) has banned the adverts for Rangan Chatterjee's blood-testing ventureSpeaking on a Facebook video, Chatterjee said: ‘I’ve had a father who got chronically unwell, got an autoimmune disease, and was on kidney dialysis for 15 years. I don’t want that for me.’The ASA found that linking his father’s illness to the benefits of testing gave consumers the impression Do Health could identify serious conditions and help prevent them worsening.Do Health disputed the interpretation and said the references to his father explained his interest in prevention. It also argued that his LinkedIn post was commentary about healthcare and the launch of a venture, rather than an advert.The ASA rejected that argument, finding that the post promoted a service he had co-founded.Strictly Josh's night in the carHe may be accustomed to star treatment as Strictly Come Dancing’s new co-host, but Josh Widdicombe admits he’s been getting a less welcoming reception from his wife, Rose.The comedian, 43, returned to their Devon house at 1.30am after presenting the BBC show, only to discover he’d forgotten his keys.‘I ring Rose, she doesn’t pick up. I ring the doorbell, she doesn’t wake up,’ he says.After 20 unanswered calls, he was forced to settle down for the night in their car.‘I actually fell asleep. I couldn’t believe it,’ he adds.Bond girl Madeline had gun ho husband Bond girl Madeline Smith starred opposite Sir Roger Moore in Live And Let DieAction is not confined to 007 films for Bond girl Madeline Smith, who starred opposite Sir Roger Moore in Live And Let Die.She’s revealed that her late husband, the actor David Buck, pulled a gun on a suspected intruder at their west London home.‘He still had his Army gun,’ the actress tells me at The Oldie literary lunch off Whitehall.‘David said, “I nearly shot your grandma, thinking she was a burglar.” Nana used to open the door and say, “Am I disturbing anybody?”’Bean mistaken for Dad? Rowan's son enjoys charity gala Benjamin Atkinson attended the English Chamber Orchestra Royal Fundraising Gala with Iranian-Bengali model Maya Ansa No, this is not Rowan Atkinson playing the suave, if clumsy, spy in James Bond spoof Johnny English.It’s the actor’s son, Benjamin Atkinson, 33, dressed in black tie at the English Chamber Orchestra Royal Fundraising Gala at Banqueting House, London, at the weekend.His leading lady was Iranian-Bengali model Maya Ansa.‘It’s obvious he has his heart set on her,’ a fellow guest tells me. ‘They couldn’t stop canoodling.’Like James Bond, Benjamin is a former officer in the Armed Forces. As a lieutenant, he commanded a platoon in the Gurkha regiment.Benjamin, whose mother is Mr Bean star Rowan’s ex-wife Sunetra Sastry, successfully bid £1,600 at the charity auction to stay at a five- star resort in Dubrovnik, Croatia.Playwright Suzie Miller, who wrote Jodie Comer’s hit one-woman National Theatre production Prima Facie, has gone back to the drawing board for the forthcoming big-screen version starring Wicked actress Cynthia Erivo.‘I realised that I’d written the character’s family from a white perspective,’ Suzie admits. ‘I didn’t understand what black families were like.’The courtroom drama follows a high-flying barrister who is raped and forced to confront the justice system she once championed.Elgin marbles protest at George Osborne museum Kathy Lette’s daughter, Georgie Robertson, wore a long red cape with 'Return the Marbles' emblazoned across it to the British Museum BallNovelist Kathy Lette’s daughter, Georgie Robertson, found a stylish way to sneak a protest into the British Museum Ball.Once inside, Georgie, who used to work for the Labour Party, unfurled a long red cape with ‘Return the Marbles’ emblazoned in black lettering across it.Georgie’s father, the human rights lawyer Geoffrey Robertson KC, has campaigned with his colleague Amal Clooney for the Elgin Marbles to be returned by the London museum to Athens.‘Both of my parents have said they’re proud of me,’ Georgie tells me.British Museum chairman George Osborne has led negotiations with Greece over a sharing agreement for the fifth century sculptures.Playground taunts didn’t end in childhood for Shakespearean actress Diana Quick, 79. The Brideshead Revisited star recalls being humbled by her pal Sir Mick Jagger, who grew up with her in Dartford, Kent. Diana claims that the Rolling Stones singer, 83, would tease her years later by saying: ‘You’re still the ugliest girl in school.’ Bill Nighy’s former girlfriend tells Saga magazine that Jagger’s antics were ‘just to put me in my place’.