Resilience is overrated. This is what keeps businesses alive and thriving

Resilience is a favorite buzzword for many entrepreneurs. You’ll see it throughout pitch decks, founder stories, and LinkedIn posts. The idea is, if you’re able to endure enough, you’ll successfully come out the other side. Some 83% of founders experience high stress, struggling with imposter syndrome and rapidly losing confidence in the idea they were certain would work out. In this context, the resilience story is a motivating one. But the idea is also highly misleading. Among the 90% of...