Paige Paul’s world of Dairy Boy is collabing with Hanes and coming to Target

Before the lifestyle brand Dairy Boy had a logo or a single follower, Paige Paul—formerly Paige Lorenze—was a New School student crafting a mood board made up of vlogs and pictures. In 2021, that vision became the Dairy Boy brand—a name inspired by Paul’s love of dairy products like whole milk, which, in the age of oat milk lattes, seemed radical. Paul, who now has an audience of more than 2.3 million across platforms, filled the brand with products that showcase pieces of her life....