NM officials ‘slightly optimistic’ for July 4 Route 66 tourism, despite 10% jump in travel costs

Officials in New Mexico are cautiously hopeful about July 4 tourism along Route 66, despite a significant 10% increase in travel expenses. Towns along this historic highway are reporting a surge in visitors, partly fueled by new attractions like a musical road. While higher costs might deter some travelers, local leaders remain optimistic about the economic benefits this influx could bring. This boost in tourism underscores the enduring appeal of Route 66, a key cultural and economic driver for these communities.