NHL ices short-lived ‘Hot for Hockey’ marketing campaign after poor reception

TRENDINGNFL Power RankingsRays top sloppy YankeesWeek 5 Waiver WireFalcons run over SaintsWhite Sox up 2-0 in ALDSStory byStory byNHL ices short-lived ‘Hot for Hockey’ marketing campaign after poor receptionConnor McDavidChristian ArnoldTue, October 6, 2026 at 1:38 AM UTCAbout Our AdsRecommended StoriesThe NHL's Early-Season Scoring Surge Is A Breath Of Fresh AirThe NHL has experienced a surge of offense in the first week of the 2026-27 season, with talented shooters thriving and goalies and coaches wondering where things went wrong. 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