New Broadcast Guidelines for Track and Field Want Less ‘Sexualization’—and More Focus on Performance

The new guidelines aim to reduce the sexualization of female athletes in track and field broadcasts, urging for less objectifying camera angles and focusing more on their athletic performance. This shift is crucial as it seeks to honor the athletes' hard work and achievements without the added pressure of being objectified on screen. By promoting a more respectful and performance-oriented coverage, the guidelines aim to set a standard for future broadcasts, ensuring that the focus remains on the sport and its competitors.