Neutrogena apologizes for past treatment of Hayden Panettiere after her tragic death

Neutrogena is owning up to its past mistakes regarding its treatment of Hayden Panettiere after the actress’ tragic passing. In a statement posted to its official Instagram page, the beauty brand said it “understand[s] that [it] made her feel unsupported during a very difficult time.” “This is not what Neutrogena stands for or who we want to be,” the company added. YouTube/Neutrogena Instagram/Neutrogena Elsewhere in the statement, Neutrogena said its “deeply saddened” by the “Heroes” actress’ death. “For more than a decade, Hayden was a valued member of our Neutrogena community,” the company said, noting that it was “proud to have partnered with her.” “Hayden’s courage in sharing her challenges helped inspire important conversations and awareness,” it continued. “We are making a significant investment to a long-standing community health partner to help give more women access to the support they need, including care for postpartum depression.” Instagram/Neutrogena Instagram/Neutrogena Want more celebrity and pop culture news? Start your day with Page Six Daily. Thanks for signing up! Neutrogena vowed to “share more details with this community when plans are in place.” “Out of respect for Hayden’s family and loved ones, we did not want to speak out so soon following her passing,” the statement concluded. “Everyone at Neutrogena extends their deepest condolences to Hayden’s family and all who loved her.” The “Heroes” actress claimed in her memoir, “This Is Me: A Reckoning,” that Neutrogena “canceled [her] long-standing contract” over her allegedly breaking a morality clause. Youtube YouTube Panettiere revealed that the incident occurred after she admitted to suffering from postpartum depression following the 2014 birth of her daughter, Kaya. “I labored with Kaya for 14 hours and was in surgery for three hours after she was born,” she wrote in the book, released May 19, revealing her harrowing journey of giving birth to her only child, whom she shared with ex Wladimir Klitschko. “When I woke up in the recovery room, I was exhausted, disoriented, and racked with pain,” Panettiere said, explaining that she “needed a drink to function.” After multiple times in “treatment,” the “Scream 4” actress said she wasn’t herself and her struggles at the time cost her her job on “Nashville” — a move that “killed [her] because [she’d] always prided [herself] on [her] professionalism.” Janet Mayer / Shutterstock “My fans and the press were hugely sympathetic — and I’ll always be grateful for that — but a part of my career I’d come to depend on suffered,” she wrote, detailing how Neutrogena then canceled their relationship with her in “yet another blow in a year that had given almost nothing else.” “I had postpartum depression, and it sucked. I wanted more than anything to get back to that place of happiness, but I didn’t even know where that place was anymore,” she said. Paneittiere was first signed with Neutrogena as a spokesperson and face for the brand in 2006, regularly appearing in major worldwide ad campaigns for the company. The “Bring It On: All or Nothing” actress died Sunday of an apparent “overdose” at the age of 36. Community Guidelines Welcome to the Page Six Community! Our community is about connecting people through open and thoughtful conversations. We want our readers to share their views and exchange ideas in a safe space. In order to do so, we've created a simple set of rules that will improve your experience. Simply put, keep it civil. Your post will/might be rejected if it contains: Spam Insults, profanity, incoherent, obscene or inflammatory language and threats of any kind Attacks on the identity of other commenters or the article's author User accounts will/might be blocked if we notice: Continuous attempts to re-post comments that have been previously moderated/rejected Racist, sexist, or homophobic comments Attempts or tactics that put the site security at risk So, how can you be a power user? Stay on topic and share your passion. Feel free to elaborate to get your point across. 'Like' or 'Dislike' when you are filled with emotions! Protect your community. Use the report tool to alert us when someone breaks the rules. Thanks for reading our community guidelines. Don't forget, freedom of speech is not the freedom of reach!