Netflix could be planning ‘always-on’ live TV channels
AI Summary
Netflix is reportedly exploring the idea of adding "always-on" live TV channels to its platform, potentially offering subscribers a 24/7 stream of content as a way to boost engagement amid signs of slowing user interaction. This move would be a significant shift from its traditional on-demand model and could attract cord-cutters looking for a more traditional TV experience. If successful, this could signal a major strategic pivot for Netflix, expanding its offerings beyond the traditional binge-worthy series and films.
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