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Postmedia has not reviewed the content. by Business Wire Needed Introduces the Most Nutritious Prenatal Multivitamin Gummy On the Market†Author of the article:Business Wire Business WireAfter four years of development and over 1 million of its prenatal vitamins sold to date, Needed unveils a Prenatal Multivitamin Gummy with 8x more nutrition than the leading prenatal gummy‖, in a delicious, easy-to-take format.THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLYSubscribe now to read the latest news in your city and across Canada.Exclusive articles from Barbara Shecter, Joe O'Connor, Gabriel Friedman, and others.Daily content from Financial Times, the world's leading global business publication.Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.Daily puzzles, including the New York Times Crossword.SUBSCRIBE TO UNLOCK MORE ARTICLESSubscribe now to read the latest news in your city and across Canada.Exclusive articles from Barbara Shecter, Joe O'Connor, Gabriel Friedman and others.Daily content from Financial Times, the world's leading global business publication.Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.Daily puzzles, including the New York Times Crossword.REGISTER / SIGN IN TO UNLOCK MORE ARTICLESCreate an account or sign in to continue with your reading experience.Access articles from across Canada with one account.Share your thoughts and join the conversation in the comments.Enjoy additional articles per month.Get email updates from your favourite authors.THIS ARTICLE IS FREE TO READ REGISTER TO UNLOCK.Create an account or sign in to continue with your reading experience.Access articles from across Canada with one accountShare your thoughts and join the conversation in the commentsEnjoy additional articles per monthGet email updates from your favourite authorsSign In or Create an AccountNeeded, the leading practitioner-grade women’s supplement company, today launched its Prenatal Multivitamin Gummy, the most nutritious prenatal gummy on the market†, with clinically studied dosages of key nutrients.Ninety-five percent of women taking standard prenatals are nutritionally depleted. With gummy prenatals, the nutrition gap is even wider because of gummy form limitations. Needed’s product development team spent over four years developing this innovative new gummy multivitamin, which delivers 8x more nutrition than the leading prenatal gummy‖ and 4x more than the average of leading prenatals, including capsules§.Get the latest headlines, breaking news and columns.By signing up you consent to receive the above newsletter from Postmedia Network Inc.A welcome email is on its way. If you don't see it, please check your junk folder.The next issue of Top Stories will soon be in your inbox.We encountered an issue signing you up. Please try againGummy now accounts for more than 30% of the prenatal supplement category and is growing four times faster than the segment overall.**“Prenatal gummies have historically been under-dosed: the gummy matrix creates real formulation constraints on how much nutrition — and which nutrients — you can deliver while maintaining stability, taste, and texture,” said Ryan Woodbury, co-founder of Needed. “For years, that’s forced women to choose between a prenatal they actually enjoy taking and one that delivers meaningful nutrition. We spent four years pushing the limits of what’s possible in a gummy. This gummy changes that tradeoff.”In an IRB-approved clinical study of 235 pregnant women, those taking a standard prenatal fell short in four key nutrients — vitamin D, vitamin B6, selenium, and zinc. These nutrients play essential roles in fetal development, immune health, and supporting a full-term birth.* Women taking Needed’s Prenatal Multi Pro did not fall short.The findings shaped which nutrients Needed prioritizes across its prenatal line, including its new Prenatal Multivitamin Gummy, which carries through those same clinically studied doses of methylfolate, vitamin B6, and D — plus meaningful dosages of fourteen other key nutrients, delivered in three delicious gummies.Each three-gummy daily serving delivers practitioner-grade prenatal nutrition including 920 mcg DFE Methylfolate, 100 mcg (4,000 IU) Vitamin D3, 40 mg Vitamin B6, 75 mcg Vitamin B12, 70 mcg Selenium, 6.5 mg Zinc, and 55 mg Choline, among other key nutrients.Now available in Orange Pineapple Passionfruit and Strawberry Banana, Needed’s Prenatal Multivitamin Gummy ($42.99 for 30 servings) contains no synthetic dyes, synthetic food coloring, artificial sweeteners, sugar alcohol, high fructose corn syrup, or gelatin.Needed Prenatal Multivitamin Gummy joins the brand’s expansive portfolio of clinically informed nutritional supplements, including Needed’s existing Prenatal Multi capsules, Prenatal Multi Powder, and Prenatal Multi Pro.“Pregnancy is the single most nutritionally demanding season of a woman’s life, and it doesn’t come with one right way to get through it,” said Julie Sawaya, co-founder of Needed. “Some women need a capsule. Some need a powder. Some need something they can handle on the days nothing else stays down. That’s why we built three formats, all with radically better standards than the other prenatal options on the shelf.”Needed is a women’s nutritional supplement company founded by two mothers and trained nutritionists who discovered firsthand that women are nutritionally depleted at the most critical moments of their lives, including during pregnancy, postpartum, and perimenopause. Its formulations are developed in collaboration with clinicians and researchers and designed to reflect modern research around women’s actual nutritional needs. Learn more at thisisneeded.com.*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.✝Based on total nutrient content (%DV) per serving vs. other prenatal gummy vitamins in the US. Needed provides 174–709% more. Nielsen data, May 2026.**Source: Circana, Total US xAOC, 52 weeks ending 5/16/26‖ Based on a comparison of each brand’s labeled daily serving amounts of vitamins and minerals relative to the pregnancy Recommended Dietary Allowances (RDAs), calculated as an average across those nutrients. As of May 2026.§4x more nutrition refers to the average amount of vitamins and minerals provided per daily serving, measured relative to pregnancy Recommended Dietary Allowances (RDAs), compared to the average of the leading prenatal capsule brand and Needed’s Prenatal as of May 2026. Brand B: 4x, Brand C: 4x, Brand D: 4x.View source version on businesswire.com: This advertisement has not loaded yet.Notice for the Postmedia NetworkThis website uses cookies to personalize your content (including ads), and allows us to analyze our traffic. Read more about cookies here. By continuing to use our site, you agree to our Terms of Use and Privacy Policy.
Needed Introduces the Most Nutritious Prenatal Multivitamin Gummy On the Market†
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