Minted spent two decades building an artist-led business. Now it’s experimenting with letting AI in

Minted spent two decades building an artist-led business. Now it’s experimenting with letting AI in

Minted, a long-standing retailer known for its original artist-designed stationery, is now exploring the integration of AI to offer personalized customization options. This move signifies a shift from its traditional focus on unique, handcrafted designs to embracing technology for enhanced customer engagement. The implications could reshape how creative products are personalized, blending human artistry with AI-driven innovation, which could attract a new generation of tech-savvy customers.

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