Lawsuit Accuses JetBlue of Using Customers’ Personal Data to Raise Air Fares

Lawsuit Accuses JetBlue of Using Customers’ Personal Data to Raise Air Fares

JetBlue has been sued in a proposed class action claiming it uses customers’ personal data to set ticket prices, after its response to a social media post raised concern that the carrier employed “surveillance pricing” to make flying more expensive. …

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