Launched This Week: Sony Bravia Theatre, HP ZBook Ultra and 5 more devices to checkout

Just like that it is Friday again which means that it is time for another edition of Launched This Week from India Today Tech. As India and the rest of the world usher in the festivities, we bring you the biggest product launched, so you can plan accordingly, for yourself or for your near and dear ones to gift to. From Dell’s latest XPS 13 laptop and Sony’s new Bravia Theatre lineup to Acer’s 5G tablets and HP’s powerful AI workstation, the week was fairly busy. There is also a compact soundbar, portable speakers and new SSDs for those looking to upgrade their PC storage. So, whether you are shopping for yourself or looking for a festive gift, here is everything that launched in India this week to get you started. Sony Bravia Theatre range Want to make movie nights at home feel a little more like the cinema? Well, Sony has just expanded its Bravia Theatre lineup in India with a new range of soundbars, subwoofers and rear speakers, just in time for the festive season. The range is led by the flagship Bravia Theatre Trio, a wireless home theatre system with dedicated left, centre and right speakers designed to deliver a wider soundstage and clearer dialogue. It supports Dolby Atmos and DTS and can create up to 24 phantom speakers when paired with the Bravia Theatre Sub 9 and Rear 9. There are also options for different budgets and setups. The Bravia Theatre Bar 7 supports 360 Spatial Sound Mapping, Dolby Atmos and IMAX Enhanced, while the more affordable Bar 5 comes with a wireless subwoofer and a dedicated centre speaker for clearer dialogue. Sony has also introduced the Sub 9 and Sub 8 wireless subwoofers, along with the Rear 9 and Rear 8 wireless rear speakers.Now, for the pricing. The new lineup is available in India, with the Bravia Theatre Trio priced at Rs 1,69,990, the Bar 7 at Rs 82,990 and the Bar 5 at Rs 29,990. The Sub 9 costs Rs 79,990, the Sub 8 Rs 34,990, the Rear 9 Rs 58,990 and the Rear 8 Rs 39,990 at their listed best-buy prices. HP ZBook Ultra G3a Now for all you readers who need a powerful workstation but don't want to be tied to the desk, HP has a new laptop that puts serious computing power into a portable machine. Meet the HP ZBook Ultra G3a. According to the company it is designed for professionals working on AI, engineering, design and content creation. It runs on AMD Ryzen AI Max+ Pro processors and supports running large AI models locally, including models with up to 300 billion parameters. It can also be configured with up to 192GB of unified memory, including up to 160GB of dedicated VRAM, for demanding AI and multi-agent workflows.The workstation features a 16-inch 2.8K OLED display with a 120Hz refresh rate, weighs around 1.9kg and measures 17.9mm thick. HP claims up to 14 hours of battery life, while other features include optional 5G connectivity, 140W and 180W GaN USB-C charging options, and HP Wolf Security. The HP ZBook Ultra G3a is priced at Rs 2,89,990, excluding taxes, and is available through HP’s commercial channel partners.Dell XPS 13 Want a premium laptop in a compact size? Well, we loved the XPS 13, and Dell has just added more options to choose from with its new models in India. The latest XPS 13 brings Intel’s Core Ultra Series 3 processors to the company’s ultraportable range. It features a precision-crafted aluminium design, a seamless glass touchpad and a capacitive touch function row. You also get a 13.4-inch 2.5K touchscreen with an adaptive 30–120Hz refresh rate and 500 nits of brightness. Dell XPS 13 The new XPS 13 is available in three configurations, all powered by an Intel Core Ultra 7 Series 3 processor with Intel Graphics. The base variant gets 16GB RAM and 512GB SSD storage and costs Rs 1,80,990. The 16GB RAM and 1TB SSD model is priced at Rs 2,00,990, while the top-end version with 32GB RAM and 1TB SSD costs Rs 2,41,990. Acer Iconia Tab 11 5G and Iconia Tab 12 5GPowerful laptops? Tick. Compact machines? Tick. So now it's time for tablets. And if you are looking for something for streaming, browsing and getting some work done without spending too much, Acer has two new options to consider. The company has expanded its Iconia range with the Iconia Tab 11 5G and Iconia Tab 12 5G. Both tablets support 5G connectivity and run on a MediaTek MT8755 processor, with 8GB RAM and 128GB or 256GB storage options. The Tab 11 gets a 10.95-inch Full HD IPS display with a 90Hz refresh rate, while the Tab 12 goes bigger with a 12.2-inch, 2.4K IPS display, also with a 90Hz refresh rate.Both tablets support keyboard flip covers and styluses, making them useful for more than just watching videos. They also get fingerprint recognition, an 8-megapixel front camera and Wi-Fi 5. The Tab 11 has a 13-megapixel rear camera, while the Tab 12 gets a 16-megapixel main camera and a 2-megapixel macro camera, along with a 10,000mAh battery. As for the pricing, the Acer Iconia Tab 11 5G starts at Rs 23,990 and will be available on Flipkart and Acer’s online store. The Iconia Tab 12 5G starts at Rs 26,990 and will be available on Flipkart, Amazon, Acer’s online store and Acer Exclusive stores.Sandisk 320 SATA SSD and 520 SATA SSDIs your old laptop or PC starting to feel sluggish, or are you running out of storage space? Upgrading to an SSD could definitely help. And to help Sandisk has two new options you can choose from according to your need. The Sandisk 320 SATA SSD is aimed at everyday users looking to upgrade from a traditional hard drive, with speeds of up to 545MB/s. It comes in capacities ranging from 250GB to 2TB, making it an option for storing apps, photos, videos and other files.For users with heavier workloads, the Sandisk 520 SATA SSD is designed for creative professionals and power users. It offers capacities of up to 4TB, with sequential read speeds of up to 560MB/s and write speeds of up to 525MB/s on the 4TB model. Both drives use a 2.5-inch form factor and support data migration software, while the 520 also comes with a five-year limited warranty. The Sandisk 320 SATA SSD starts at Rs 5,700 and is available through retail stores in India. The SanDisk 520 SATA SSD starts at Rs 8,600 and is available through e-commerce sites and retail stores.Tempt Cinelite soundbarNot everyone has the space for a big speaker setup, but that doesn’t mean you have to settle for your laptop or TV’s built-in audio. Tempt has a compact and affordable option for those looking to get better sound without taking up too much space. The Cinelite is a 16W RMS soundbar with dual 52mm drivers and dual passive radiators. It supports Bluetooth 6.0 for wireless playback from compatible phones, tablets and laptops. You can also connect devices through AUX or play music directly using its USB and TF card slots. Tempt Cinelite soundbar The Cinelite weighs just 590g and has a built-in microphone for hands-free calls and an IPX4 rating for splash resistance. Its 1,800mAh battery is rated to last up to eight hours, depending on the volume, and takes around four hours to recharge. The Tempt Cinelite is available at a launch price of Rs 1,099, down from its MRP of Rs 1,699.Hammer Drop Sunrise speakerNow, for the party poopers who want a portable speaker on the go, Hammer has launched the Drop Sunrise, a compact speaker designed for everyday listening without taking up much space. It delivers 5W RMS output through a 52mm full-range driver and supports Bluetooth 6.0 for wireless playback. It also has a rounded design with an Elegant Beige gradient finish, so it can sit on your desk or bedside table without looking out of place.The Drop Sunrise promises to offer up to 32 hours of playback on a single charge. It supports USB and TF card playback, has a built-in FM radio and microphone for hands-free calls, and lets you pair two compatible Hammer speakers using its TWS feature. There’s also a USB Type-C port for charging. Interested? You can buy the Hammer Drop Sunrise in Elegant Beige for Rs 599. - Ends