Kids Agents Call For “Non-AI” Clauses In Acting Contracts After ‘Peppa Pig’ Backlash

Kids' acting agents in the UK are urging studios to add "non-AI" clauses in contracts after a public outcry over AI's use in "Peppa Pig." The Agents of Young Performers Association wants explicit terms to stop studios from using AI to replicate or reuse children's voices. This move comes as a response to growing concerns about the ethical implications of AI technology in the entertainment industry, particularly regarding children's voices. This push highlights a broader debate about the future role of AI in creative fields and the protection of young talents.