Jesy Nelson plans 'new career move' after pulling out of six-figure I'm A Celebrity deal to focus on her twin daughters

Published: 17:57 EDT, 7 November 2026 | Updated: 17:58 EDT, 7 November 2026 Jesy Nelson is reportedly planning a new career move after pulling out of a six-figure I'm A Celebrity deal. The star-studded line-up are preparing to head to the jungle ahead of the show's launch, but the singer, 35, is said to have decided to not star in this year's series. She instead has opted to focus on her twin daughters Ocean and Story, 17 months, both of whom suffer with Spinal Muscular Atrophy (SMA) and need round-the-clock medical care. Now insiders say Jesy's next project will be starting a YouTube channel to give fans an insight into her day-to-day life as a mother-of-two. A source told The Sun: 'Jesy has been through a very difficult time, but she will never stop fighting for her daughters and raising awareness of their condition.'She’s now used to filming and having cameras follow her life, so starting her own YouTube channel feels like the perfect next step, by documenting the journey that she’s been on and sharing it with people, the hope is that it can offer some help. Jesy Nelson is reportedly planning a new career move after pulling out of a six-figure I'm A Celebrity deal Now insiders say Jesy's next project will be starting a YouTube channel to give fans an insight into her day-to-day life as a mother-of-two'No expense would be spared on the project, she wants it to be really professional and there will be an experienced team working behind the scenes to make it happen.'Jesy has already released two Amazon Prime documentaries which charted her life since leaving Little Mix, difficult pregnancy and receiving the diagnosis that her daughters have SMA. Insiders say Jesy's boyfriend Ben Davies might even make an appearance in the videos. The Daily Mail has contacted Jesy's representative for comment. This year's I'm A Celebrity will have a star-studded line-up including Wayne Rooney, Chloe Burrows, Gavin and Stacey actress Joanna Page, 49, Kaiser Chiefs frontman Ricky Wilson, 48, and presenter AJ Odudu, 38, and the YouTuber, Sharky, 30.Also heading into the jungle are comedian Leigh Francis, 53, actress Claire Sweeney, 55, model Leomie Anderson, 33, and journalist Mariella Frostrup, 63.Of why Jesy decided to not take part, a source said previously: 'Jesy was so excited about joining I'm A Celebrity, mainly because it was giving her a platform to continue her campaigning for SMA.''It's with a very heavy heart she has pulled out. Ocean and Story are unwell and there is no way Jesy would leave them. Her family are her priority.'ITV have been amazing and are supporting her all the way. The door will always be left open for Jesy'. Jesy pulled out of I'm A Celeb to focus on her twin daughters Ocean and Story, 17 months, both of whom suffer with Spinal Muscular Atrophy (SMA) and need round-the-clock medical care Insiders say Jesy's boyfriend Ben Davies might even make an appearance in the videos