JENNIE Gives Transition Lenses the ‘Ruby’ Treatment With New Ray-Ban Glasses: Here’s Where to Shop Online

The Ray-Ban glasses come in multiple lens and frame colors, with light-adapting transition lenses that seamlessly shift from clear indoors to tinted outdoors. Ray-Ban All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. If anyone can convince us that glasses deserve a spot in the outfit rotation, it’s JENNIE. Since becoming Ray-Ban’s ambassador in April 2026, the BLACKPINK star has fronted campaigns for several of the brand’s bestselling frames, and now she’s putting a personal spin on its iconic Aviator Optics. Explore See latest videos, charts and news Launching as part of Ray-Ban’s back-to-school campaign, the new style features ruby transition lenses — a nod to JENNIE’s 2025 solo album, Ruby — that automatically change from clear when indoors to tinted when outdoors. Ray-Ban As seen on jennie Ray-Ban Aviator Optics Customize Your Frames & Lenses Ray-Ban’s latest Aviator Optics pair the brand’s signature pilot shape and double-bridge metal frame with light-intelligent Transitions technology that adapts throughout the day. I’m a huge fan of light-adapting transition lenses because they eliminate the need to carry glasses and sunglasses, which I need both, making them one of the most practical eyewear upgrades you can buy. Even better, they tap into the pilot-inspired glasses trend that’s been dominating for the last few years. Gone are the days of geek-chic, thick-framed, hipster spectacles. Now, it’s all about those double-bridged, thin-metal frames, which you can customize at Ray-Ban. Shoppers can choose between Transitions “GEN S” lenses in ruby, which change from fully clear indoors to deep ruby shades outside, or Transitions Color Touch lenses in ruby washed, which maintain a subtle tint indoors before deepening in sunlight. The lenses react to UV exposure, automatically darkening outdoors, giving you all-day comfort without changing glasses. Frames start at $210, with additional costs depending on the lenses. Available in arista gold, rose gold, gunmetal, silver, matte black and black on arista Lens color options include ruby, green G-15, amber, amethyst, brown, sapphire, emerald and gray Available with prescription lenses 100% UVA/UVB protection Clear lenses filter blue-violet light Virtual try-on Personalized engraving Looking for the transition lenses? Under the “Select Lenses” menu, choose either “Single Vision” or “Progressive,” then click “Send Prescription Later” rather than selecting “Nonprescriptive Lenses.” Ray-Ban Also from jennie Ray-Ban Alix Bio-Based New Sunglasses The Alix Bio-Based sunglasses bring a futuristic edge to JENNIE’s Ray-Ban collection. Crafted from lightweight metal, the design features adjustable nosepads for a comfortable fit and a sleek, face-wrapping shape. Available in silver with dark lenses, silver with gray lenses, silver with yellow lenses and gunmetal with red lenses. Ray-Ban jennie’s ’90s style Ray-Ban Daddy-O 2 Color Options These JENNIE-inspired sunglasses also have the option to add transition lenses for an additional cost. With its sporty ’90s-inspired shape, rounded rectangular crystal lenses and bold detailing, the frame delivers a nostalgic look that still feels current, especially since JENNIE wears them. Designed with a high bridge and a petite fit, these sunglasses are available in polished black with G-15 green lenses or matte rubber black with green lenses. Get weekly rundowns straight to your inbox Sign Up