Jabra Reach brings single-cable simplicity to video meeting collaboration

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Postmedia has not reviewed the content. by GlobeNewswire Jabra Reach brings single-cable simplicity to video meeting collaborationAuthor of the article:The new Jabra Reach replaces fragmented, multi-cable setups with a single connection for video, audio, USB and optional power. Users simply connect a laptop via USB-C to access the room's display, camera, microphones and speakers. 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Jabra is also announcing new firmware capabilities for the Jabra PanaCast portfolio, expanding room insights, customization options and device management capabilities.As organizations expand Bring Your Own Device (BYOD) video collaboration across more meeting spaces to support hybrid work, delivering the same user experience from room to room becomes increasingly difficult. Different cables, adapters and room configurations can create inconsistent installations, increase the risk of connection issues and add to the management burden for AV and IT teams.Get the latest headlines, breaking news and columns.By signing up you consent to receive the above newsletter from Postmedia Network Inc.A welcome email is on its way. If you don't see it, please check your junk folder.The next issue of Top Stories will soon be in your inbox.We encountered an issue signing you up. Please try againScaling BYOD without adding complexityJabra Reach addresses these challenges by replacing fragmented, multi-cable setups with a single connection for video, audio, USB and optional power. Users simply connect a laptop via USB-C to access the room’s display, camera, microphones and speakers.Built on HDBaseT technology, Jabra Reach extends this connection up to 100 meters (328 feet), supporting consistent installations across rooms of different sizes. This helps installation teams create faster, cleaner installations with fewer potential failure points and makes deployments easier to replicate at scale.“Walking into a room and connecting your own laptop should be the simplest thing in the world, but too often it isn’t. You have the wrong cable, the wrong connector, a dropped signal or a table full of adapters,” said Holger Reisinger, Senior Vice President, Jabra Video Business Unit. “Jabra Reach solves that at the infrastructure level. Users get one cable to connect, and it works with any video bar or room system and doesn’t change how the existing setup functions. It makes that connection reliable and repeatable across every room.”Flexible mounting options enable clutter-free, discreet installations at the table and behind the display, while concealed ports and secured cables create a tamperproof setup. Optional USB-C power delivery of up to 100W can also keep a laptop charged through the same connection.Jabra Reach can be managed through Jabra Plus Management, providing centralized visibility and control that helps IT teams configure, monitor and support meeting rooms from a central platform. Designed to work across all Jabra video room solutions, Jabra Reach helps organizations maximize their existing meeting room investments.New capabilities across the Jabra PanaCast portfolioAlongside Jabra Reach, Jabra is expanding the Jabra PanaCast portfolio through firmware updates. The firmware updates add functionality to existing Jabra video solutions, supporting greater visibility, customization and large-scale device management.The firmware updates introduce four enhancements:People Count, giving organizations greater insight into room utilization.Custom Wallpaper, allowing businesses to personalize meeting room displays with company branding and information.Web UI over USB, providing browser-based configuration and device management.CLI functionality, enabling IT teams and AV integrators to deploy and manage devices more efficiently at scale.This advertisement has not loaded yet.This advertisement has not loaded yet, but your article continues below.The firmware updates will become available across the Jabra PanaCast portfolio through the end of the year.Single-cable BYOD extension: One USB-C connection gives users access to room video, audio and peripherals without multiple cables and adapters.Built for scalable deployments: Supports flexible deployments across different room sizes and meeting-room environments.Driverless, plug-and-play experience: Users simply connect their laptop and get started without installing additional drivers.Built for professional AV: HDBaseT supports reliable performance and consistent deployments across rooms and locations.Centralized management: Jabra Plus provides device visibility, monitoring and control for supported Jabra video deployments.Optional laptop charging: Supports up to 100W USB-C power delivery.Clean installation: Flexible mounting options, concealed ports and secured cables help create professional, clutter-free room setups.Key firmware enhancements for the Jabra PanaCast portfolioPeople Count: Room utilization insights.Custom Wallpaper: Personalized branded meeting room displays.Web UI over USB: Browser-based device configuration and management.CLI functionality: Large-scale deployment, integration and device managementAvailabilityJabra Reach will be available from October 5, 2026, with an MSRP of $899. The firmware updates will be introduced across the Jabra PanaCast portfolio through the end of 2026.Find out more about Jabra Reach at www.jabra.com/reachPR ContactHayley Minardihminardi@jabra.comAbout Jabra Jabra is a world-leading brand in audio, video, and collaboration solutions – engineered to empower businesses. Proudly part of the GN Group, we are committed to bringing people closer to one another and to what is important to them. GN’s R&D team utilizes innovative hardware, software, and AI-enabled technologies and expertise across hearing, enterprise, and gaming product groups. This engineering excellence allows Jabra to create integrated and customer-centric tools for contact centers, offices, and collaboration to help professionals work more productively from anywhere. www.jabra.comFounded in 1869, GN Group employs more than 7,500 people and is listed on Nasdaq Copenhagen (GN.CO). GN’s solutions are sold in 100 countries across the world. 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