Issa Rae’s production company jumps into micro-dramas. Here’s what to expect from the Hoorae-TikTok deal

Issa Rae’s production company jumps into micro-dramas. Here’s what to expect from the Hoorae-TikTok deal

Issa Rae’s next project is coming to you vertically—and on TikTok.   Hoorae Media, the star’s media production company, and TikTok announced on Wednesday a partnership to bring free exclusive micro-series content to TikTok and its PineDrama app.  The collaboration launches later this April starting with Screen Time, produced by Hoorae Digital. This will be Hoorae’s first micro-drama series, with the media company co-developing a slate of additional micro-series with TikTok...

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