IQOS One of the Most Valuable Global Brands, According to Kantar’s BrandZ 2026 Ranking
Recognition reinforces the growing consumer relevance of IQOS and the strength of Philip Morris International’s smoke-free vision STAMFORD, Conn. — Philip Morris International’s (PMI) (NYSE: PM) IQOS, the #1 tobacco heating system1, has been listed for the first time as one of the top 100 most valuable brands in the world in Kantar’s BrandZ 2026 […]
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