Inside the money-spinning world of Luke Littler: PR expert reveals why darts sensation has eclipsed Emma Raducanu, the 'savvy' reason he is trading cards on eBay and how his market value could reach £90MILLION

Inside the money-spinning world of Luke Littler: PR expert reveals why darts sensation has eclipsed Emma Raducanu, the 'savvy' reason he is trading cards on eBay and how his market value could reach £90MILLION

Luke Littler's eBay account has been seeing plenty of action of late, despite the darts star's growing sponsorship portfolio and prize money.

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