Inside Maya Jama's £20k Celebrity Traitors wardrobe after she stole Claudia Winkleman's title as 'fashion queen of the castle'

A Traitor from the very start Maya Jama made a valiant attempt to dupe and deceive the Faithfuls and clinch the prize pot for charity. Yet while she may have fallen at the final hurdle, Maya was successful in her other mission – to steal the title of fashion queen from host Claudia Winkleman. The Love Island host, 32, reportedly shelled out a whopping £20,000 on her wardrobe – half the fee the stars were paid for competing – working with Agro Studio designers George Oxby and Angus Cockram to curate her looks. A source told The Sun: 'Maya has become the fashion queen of the castle. She loves having fun with fashion and her coats have got everyone talking.'Claudia was always known for her bold fashion choices on the show, but Maya is giving her a run for her money.'So what are the looks that have had everyone talking? Inside Maya Jama's £20k Celebrity Traitors wardrobe: Maya made an impression from the very start when she modelled a £2,570 Saint Laurent trench coat for her entrance The following episode she slipped into a £600 mustard Mongolian sheepskin bolero coat designed by Agro Studio that saw her co-stars compare her to the Honey MonsterMaya made an impression from the very start when she modelled a £2,570 Saint Laurent trench coat. Made from shell, the double-breasted brown jacket came with a belt to cinch in her waist for definition.The following episode she slipped into a £600 mustard Mongolian sheepskin bolero coat designed by Agro Studio.On the show, Faithful Rob Beckett joked that Maya looked like 'the Honey Monster who lost his head!' with similar sentiment echoed online.Taking to X/Twitter, viewers likened her to the Sugar Puffs mascot, with other comparisons including Big Bird, The Lorax and Bungle the bear from Rainbow.Maya then hit back at the reaction by tweeting: 'It was cold as hell in the castle ok?' followed by a swan emoji.For the third episode, Maya opted for a less flamboyant look, slipping into a leather collarless jacket. She then sensibly changed out of the jacket for the gruelling mission, slipping into a £188 Alo yoga track jacket.Episode four brought a stylish new look, with Maya modelling an Alaïa panelled denim jacket that retails at £1,880. Maya opted for a less flamboyant look in episode three, slipping into a leather collarless jacket She then sensibly changed out of the jacket for the gruelling mission, slipping into a £188 Alo yoga track jacket Episode four brought a stylish new look, with Maya modelling an Alaïa panelled denim jacket that retails at £1,880 The following day, Maya modelled a a white double-breasted blazer and mini skirt co-ord from Roberto Cavalli's AW24 runway, worth roughly £3,000 Maya then changed into a purple Alpha Industries zip up bomber to run around the Scottish wildlands. She teamed her £221 jacket with a £24 grey beanie from Carhartt WIP When she had the tricky task of murder in plain sight, Maya hinted at her traitorous ways by wearing a dark green knitted dress For breakfast the following day, Maya was decked out in Versace. The presenter teamed a £510 red cotton-blend jersey T-shirt from the brand with a £5,530 brown patchwork leather jacketThe following day, Maya modelled a white double-breasted blazer and miniskirt co-ord from Roberto Cavalli's AW24 runway, worth roughly £3,000.The tailored two-piece wasn't suitable for the gruelling mission, however, with Maya changing into a purple Alpha Industries zip up bomber to run around the Scottish wildlands. She teamed her £221 jacket with a £24 grey beanie from Carhartt WIP. When she had the tricky task of murder in plain sight, Maya hinted at her traitorous ways by wearing a dark green knitted dress, with £20 Jon Richard earrings, however, she got away undetected. For breakfast the following day, Maya was decked out in Versace. The presenter teamed a £510 red cotton-blend jersey T-shirt from the brand with a £5,530 brown patchwork leather jacket. For episode eight, Maya turned heads in a zebra print jacket with burgundy lapels. The eye-catching garment by Carelli retails at £434. For the mission, in which she was voted one of the most trustworthy players, Maya opted for a trusted sportswear brand, donning a £108 Lululemon quarter-zip fleece. While she was trying to fly under the radar in the penultimate episode, her wardrobe ensured all eyes would be on her. First up was a tailored grey mottled Schiaparelli suit with glamorous gold buttons. The jacket retails at £6,200 and the trousers at £4,500, giving the co-ord a £10,700 total. For episode eight, Maya turned heads in a zebra print jacket with burgundy lapels. The eye-catching garment by Carelli retails at £434 For the mission, in which she was voted one of the most trustworthy players, Maya opted for a trusted sportswear brand, donning a £108 Lululemon quarter-zip fleece. In the penultimate episode she wore a tailored grey mottled Schiaparelli suit with glamorous gold buttons. The jacket retails at £6,200 and the trousers at £4,500 She later turned heads in a Miss Sixty hooded leather jacket with pom-pom detail worth £1,733 For the finale, Maya opted for another eye-catching ivory ribbed-knit jacket from Alaïa's 2025 Fall line. Similar items retail between £3,000 and £5,000 For her final showstopping look, Maya was back in Traitors green as she modelled a glamorous gown for the last Round Table. The sculpted double layer sheer dress is from Agro StudioShe later turned heads in a Miss Sixty hooded leather jacket with pom-pom detail worth £1,733. For the finale, Maya opted for another eye-catching ivory ribbed-knit jacket from Alaïa's 2025 Fall line. While the garment appears to be a runway exclusive, similar items retail between £3,000 and £5,000. Maya was mocked by viewers for the bold look, with fans comparing her to looking like an air conditioning duct and the tube on the back of a tumble dryer.For her final showstopping look, Maya was back in Traitors green as she modelled a glamorous gown for the last Round Table. The sculpted double layer sheer dress in olive and citron is from Agro Studio's SS26 collection and is currently not available to purchase. While Maya may have won the title of the castle's most fashionable star, she missed out on winning the game. During Friday's finale, tensions reached boiling point at the final Round Table, with Traitor Maya and Faithful James Blunt embroiled in a heated exchange.But in a devastating twist, Kenny turned on his fellow Traitor, betraying Maya by voting for her. Maya was on a mission to steal the title of fashion queen from host Claudia Winkleman - who has become known for her gothic and Scottish-inspired looks on the show While Maya may have won the title of most fashionable star, she missed out on winning the game, with Faithfuls Romesh Ranganathan and Sebastian 'Bash' Croft clinching the prizeYet it wasn't enough to ensure a Traitors win, with Faithfuls Romesh Ranganathan and Sebastian 'Bash' Croft crowned the winners after a tense final game. The Faithfuls then scooped £41,500 each for their chosen charities – Choose Love for Sebastian and the Refugee Council for Ranganathan. While critics claimed the final episode was 'underwhelming' and 'anticlimactic', the nail-biting conclusion drew the biggest UK overnight and consolidated TV audiences of 2026 so far.The average overnight audience of 11.2 million (later peaking at 11.6 million), was up from the 11 million who tuned in to the 2025 series finale which saw Traitor Alan Carr emerge victorious.