Indexed but invisible: the half of AI-search/SEO everyone skips (real Search Console data)

The article dives into the often overlooked aspect of AI-search and SEO, revealing that while many focus on optimizing their web pages to be clicked, they miss the bigger picture of being quoted. The author, running a small AI-systems studio, found that despite making pages answer-shaped and trustworthy, they still struggled to gain visibility in answer engines like Google's AI Overviews. This surprising insight, backed by real data from Google Search Console, underscores the importance of focusing on content that can be directly quoted by AI systems for better search visibility, shifting the emphasis from click-through rates to content quality and relevance.