I Love Boosters Is A Stylish Revolt Against Capitalism’s Empty Promises
In college, I worked at a Hollister. Yes, that Hollister; the heavily airbrushed fantasy brand of Southern California adolescence that combined peak aspirational mall culture with a playlist of ‘00s surf-rock remixes, suffocating scents, and proximity to a very specific kind of teenage cool. Picture posters of laidback beach bonfires, the myth of effortless West Coast (and Western) beauty standards, and sun-drenched exclusivity. My manager used to openly chastise me and my fellow desperate-for-a...
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