How to set boundaries as a founder

When I first launched my business, I believed growth meant saying yes to everything. Every client who reached out, every opportunity that landed in my inbox, every late-night email that felt urgent. It all felt like momentum. I had spent years in the finance industry learning how to be reliable, responsive, and endlessly available. So when I went out on my own, I brought those habits with me. I believed boundaries were something you earned later, once you’d proven yourself. To make matters wo...