GEED, a Specialty Store Dedicated to GORE-TEX, Opens in Sapporo

GEED, a Specialty Store Dedicated to GORE-TEX, Opens in Sapporo

Beans, the company behind a diverse array of select shops and brand stores, is opening GEED, a specialty store dedicated entirely to GORE-TEX® products and WINDSTOPPER® products by GORE-TEX LABS®, in Sapporo, Hokkaido, on Saturday, October 10.The name "GEED" combines "℃" (degrees)—symbolizing the comfortable body temperature maintained by the waterproof, breathable, and windproof properties of GORE-TEX® products—with the letter "G," representing both "GORE-TEX" and a deep respect for the protect...

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