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Postmedia has not reviewed the content. by Business Wire FuzeBox AI Named Founding Co-Author of SPUR Coalition Technical Committee on Verifying AI Content UseAuthor of the article:THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLYSubscribe now to read the latest news in your city and across Canada.Exclusive articles from Barbara Shecter, Joe O'Connor, Gabriel Friedman, and others.Daily content from Financial Times, the world's leading global business publication.Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.Daily puzzles, including the New York Times Crossword.SUBSCRIBE TO UNLOCK MORE ARTICLESSubscribe now to read the latest news in your city and across Canada.Exclusive articles from Barbara Shecter, Joe O'Connor, Gabriel Friedman and others.Daily content from Financial Times, the world's leading global business publication.Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.Daily puzzles, including the New York Times Crossword.REGISTER / SIGN IN TO UNLOCK MORE ARTICLESCreate an account or sign in to continue with your reading experience.Access articles from across Canada with one account.Share your thoughts and join the conversation in the comments.Enjoy additional articles per month.Get email updates from your favourite authors.THIS ARTICLE IS FREE TO READ REGISTER TO UNLOCK.Create an account or sign in to continue with your reading experience.Access articles from across Canada with one accountShare your thoughts and join the conversation in the commentsEnjoy additional articles per monthGet email updates from your favourite authorsSign In or Create an AccountA new technical committee will define how publishers can independently confirm AI companies’ reports of content use.LAS VEGAS — FuzeBox AI has been named by the SPUR Coalition, an international nonprofit of 37 news and media organizations, as one of four founding co-authors of its Evidence Profile Technical Committee, adopted Sept. 2, 2026, to draft an evidence profile for SPUR’s Content Telemetry standard: a way for publishers to verify AI usage reports without depending on the reporting company’s cooperation.This advertisement has not loaded yet, but your article continues below.Under SPUR’s current standard, AI companies self-report their content use. A company that skips reporting leaves no record, and publishers can’t check what they do receive.Get the latest headlines, breaking news and columns.By signing up you consent to receive the above newsletter from Postmedia Network Inc.A welcome email is on its way. If you don't see it, please check your junk folder.The next issue of Top Stories will soon be in your inbox.We encountered an issue signing you up. Please try againOn July 10, 2026, FuzeBox proposed its Verified Provenance Telemetry Standard (VPTS): publishers seed content with detectable markers, then verify their appearance in AI outputs via an auditable ledger, with no change to SPUR’s standard. Within 48 hours, three organizations filed related proposals: ProRata on usage magnitude, Encypher CEO Erik Svilich on the verification question FuzeBox raised, and LicenseFoundry on portable proof of license coverage. That momentum led SPUR to charter the technical committee, naming all four co-authors.“This isn’t about our technology, it’s whether publishers and AI can trust the same record. Verification only works industry-wide,” said Les Ottolenghi, CEO, FuzeBox AI.“A self-reported record is only as strong as its weakest incentive,” said Alex Springer, Technical Lead, SPUR Coalition. “This gives publishers and AI platforms a shared, verifiable one and is an important step towards a viable, transparent, and collaborative marketplace for knowledge in the AI economy.”The proposal is open for comment as GitHub issue #18. Adopters can start implementing their optional levels, V0 through V3, now, with no standard changes required. The technical committee meets in October 2026 and will decide whether to review it whole or piece by piece, aiming to ratify it as an official profile.“Publishers seed content with detectable markers. If those markers show up in an AI output, that’s independent proof, no cooperation required,”said Paul Wright, General Manager, FuzeBox AI.: Founded in 2025 by CEO Les Ottolenghi, FuzeBox AI helps large companies put AI to work and verify what it delivers.A non-profit news-publisher coalition shaping the environment for IP owners to control AI use of their content. Founding members: BBC, Financial Times, Guardian Media Group, Mediahuis, Sky News, Telegraph Media Group.View source version on businesswire.com: This advertisement has not loaded yet.Notice for the Postmedia NetworkThis website uses cookies to personalize your content (including ads), and allows us to analyze our traffic. Read more about cookies here. By continuing to use our site, you agree to our Terms of Use and Privacy Policy.
FuzeBox AI Named Founding Co-Author of SPUR Coalition Technical Committee on Verifying AI Content Use
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