Footie club launch new kit with a THOUSAND sponsors in bid to head off financial crisis

FOUR-TIME national champions Deportivo Municipal are trying to avoid bankruptcy in truly unique style. The fallen Peruvian giants have unveiled a new kit plastered with a mind-blowing 1,000 sponsors, raising over £220,000 in the process. The promotion-packed kit is an innovative attempt to avoid financial doom Deportivo Municipal once ruled Peru’s top-tier but have now been banished from the professional leagues An impending threat of financial liquidation forced the Lima-based outfit to think outside the box, and the top brass responded by turning their shirt into an advertising hoarding. The hyper-commercial kit marks a new, visually striking chapter in the club’s current off-field firestorm. Sign up for the Football newsletter Thank you! As recently as 2017, Deportivo Municipal were going toe-to-toe with South America’s finest in the Copa Libertadores, and the side were still in the domestic top flight just three years ago. But the debt-saddled club were subsequently dealt a slew of points deductions which saw them relegated to the second division for the 2023/24 season. Barely a year later, ‘Muni’ were banished to Liga 3 after being unable to fork up the funds for their license to the Peruvian Football Federation. Earlier this year, their situation reached a new level of desolation when they were disqualified from the professional pyramid and consigned to the Copa Perú. Before this snazzy new design, Deportivo sported a minimalist shirt, featuring a classy white base emblazoned with a red sash. While Austrian Bundesliga side Hartberg once made headlines for having 23 sponsors splashed across their kit – including a sperm-boosting brand. Most read in Sport CASINO SPECIAL – BEST CASINO BONUSES FROM £10 DEPOSITS Eyesore or commercial genius? The club hopes the extreme kit design can keep Muni afloat The iconic Peruvian club have now blown that figure out the water. The astonishing shirt is a unique and desperate fundraising attempt, after dire finances forced the club to carve their kit into 1,000 advertising squares and launch the ‘Los Mil Sponsors del Muni’ (The Thousand Sponsors of Muni’) campaign in January. Local businesses were quick to snap up the miniature slots, listed for 200 Peruvian soles apiece (roughly £44), selling out the commercial venture within three months. Muni’s plethora of new backers includes nearby wineries and pet shops, all keen to pump life into the sinking club. Despite the short-term cash injection and international media storm their kit has whipped up, Deportivo Municipal were knocked out of the Copa Perú last weekend in a bitter blow to their attempted renaissance. Comment now