Flipkart to price iPhone 17 Pro Max below iPhone 17 Pro

Flipkart has outlined a Freedom Sale deal that could bring the iPhone 17 Pro Max down to an effective Rs 1,32,900. If all discounts and cashback apply, the premium model would be priced below the iPhone 17 Pro at launch.iPhone 17 Pro Max to cost less than 17 Pro at Flipkart Freedom sale, check deal price (Photo: AP)Buying Apple's biggest and most premium iPhone usually means paying the highest price. But Flipkart is preparing an unusual offer for its upcoming Freedom Sale that could turn that expectation upside down. The e-commerce platform has revealed a deal under which the iPhone 17 Pro Max could effectively cost less than the iPhone 17 Pro, making it one of the most eye-catching offers of the sale. The offer, however, comes with a few conditions. The lowest price is only possible after combining the sale discount, eligible bank offers and cashback benefits.How the iPhone 17 Pro Max reaches Rs 1,32,900According to Flipkart's sale teaser, the iPhone 17 Pro Max will receive a flat Rs 8,000 discount, dropping its price from Rs 1,49,900 to Rs 1,41,900 during the Freedom Sale.On top of that, buyers using eligible SBI Bank credit cards or the Flipkart Axis Bank Credit Card can claim an instant Rs 5,000 discount, bringing the effective purchase price down to Rs 1,36,900.The savings don't stop there. Flipkart is also offering 5 percent cashback on eligible transactions, which works out to roughly Rs 4,000 on the discounted amount. After factoring in this cashback, the effective price comes down to around Rs 1,32,900. Interestingly, this is lower than the launch price of the iPhone 17 Pro, which starts at Rs 1,34,900. In total, buyers can save nearly Rs 17,000 through the combination of direct discounts, bank benefits and cashback. Flipkart says a similar total benefit of around Rs 17,000 will also be available on the iPhone 17 Pro, although its effective price still remains above the Pro Max offer.More iPhone dealsThe Freedom Sale isn't focused only on Apple's latest Pro models. Flipkart has also announced price cuts on a few older iPhones. The iPhone 15 will be available at an effective price of Rs 55,900, compared to its current retail price of Rs 59,900. The iPhone 16 Plus will also get a discount, bringing its effective price down to Rs 75,900 from Rs 79,900.So far, Flipkart hasn't officially revealed offers for the standard iPhone 17, iPhone 17e, iPhone 16, or iPhone 13. However, that doesn't necessarily mean these devices will be left out. Earlier teaser pages briefly hinted that the standard iPhone 17 could be available for under Rs 80,000, suggesting more deals could be announced before the sale officially begins.The Flipkart Freedom Sale will open with early access on August 7 for Plus and Black members, while all customers will be able to shop from August 8. As always, the final prices will depend on payment method, card eligibility and whether cashback is successfully claimed, so buyers should carefully check all offer terms before placing an order.- EndsPublished By: Ankita GargPublished On: Aug 4, 2026 11:44 IST